Science
Formulated on published science.
Every product in the Vitality range begins with the research. This page explains what we know, how we formulate, and how we verify every batch before it reaches you.
Food supplements — not medicines. This page contains compositional and process information only.What is NAD+?
NAD+ (Nicotinamide Adenine Dinucleotide) is found across all forms of life. It exists in two forms — NAD+ (oxidised) and NADH (reduced) — and cycles between them as part of normal cellular metabolism.
Published research has documented that NAD+ levels decline with age in human tissue. This decline has been measured across multiple peer-reviewed studies and is one of the most reproduced findings in the longevity research field. The mechanisms by which NAD+ participates in cellular processes — including its role as a substrate for certain enzyme classes — are well established in the scientific literature.
Vitality Supplements formulates its products based on published peer-reviewed human research. We do not make claims about what our products do to the human body beyond what is permitted under UK food supplement regulations. The compositional information on this page describes the ingredients and what the published science says about them as compounds — not what our products are intended to do.
The ingredients
Compositional descriptions only. These are not health claims. All products are food supplements.
750mg per serving
NMN is a naturally occurring compound found in trace amounts in foods including edamame, broccoli, cucumber and avocado. Chemically, it is a nucleotide derived from ribose and nicotinamide. It is a biosynthetic precursor to NAD+ in the salvage pathway of NAD+ synthesis.
As a food supplement ingredient, NMN is permitted for sale in the United Kingdom. Vitality provides β-NMN at doses aligned with published peer-reviewed human research protocols, at greater than 99% purity verified by independent ISO/IEC 17025-accredited laboratory testing on every production batch.
NMNH is the reduced form of NMN — a structurally distinct compound in which the nicotinamide ring is in its reduced state. It is a subject of active scientific investigation and is distinct from NMN in its chemical structure and properties.
Vitality provides NMNH at 500mg per serving at greater than 99% purity, independently verified on every production batch by an ISO/IEC 17025-accredited laboratory. NMNH is a newer ingredient and the published human research base is less extensive than that for NMN.
TMG (Trimethylglycine), also known as betaine, is a naturally occurring compound derived from choline. It is found in beetroot, spinach and quinoa. It functions as a methyl donor in the body's one-carbon metabolism pathway.
The inclusion of TMG alongside NMN is discussed in longevity research literature in the context of methylation balance. It is included in NMN Complete at 750mg per serving.
Pterostilbene is a stilbenoid polyphenol found naturally in blueberries and grapes. It is structurally related to resveratrol but differs in that it has two methoxy groups rather than two hydroxyl groups — a modification associated with approximately 4x higher oral bioavailability compared to resveratrol in published pharmacokinetic studies.
Pterostilbene is included in NMN Complete at 50mg per serving as the sirtuin-pathway polyphenol in the formula.
Apigenin is a flavonoid found in chamomile, parsley and celery. It has been studied in published scientific literature as an inhibitor of CD38, an NAD+-consuming enzyme. CD38 expression is documented to increase with age in published research.
Apigenin is included in NMN Complete at 50mg per serving. It is the CD38 inhibitor component of the NMN Complete formula, included alongside the NAD+ precursor NMN.
Trans-Resveratrol is a stilbenoid polyphenol produced by plants in response to stress. It is found in red grape skin, Japanese knotweed and peanuts. The trans-isomer is the biologically active form — Vitality provides Trans-Resveratrol at 98% trans-isomer purity at 600mg per serving.
It is one of the most extensively studied polyphenols in the published scientific literature and is paired with NMN in the NMN + Trans-Resveratrol 1100mg formula.
Independent testing. Every batch.
Every production batch is tested by an independent ISO/IEC 17025-accredited laboratory before release. This is not selective — every batch, without exception.
Made here.
Tested here.
Every Vitality product is formulated and manufactured in the United Kingdom. Not imported and relabelled. Not produced overseas to an unknown standard.
All Vitality Supplements products are food supplements regulated under UK food supplement legislation (The Food Supplements (England) Regulations 2003 and devolved equivalents). They are not medicines and are not intended to diagnose, treat, cure or prevent any disease or medical condition.
Health claims on food supplements sold in the UK are governed by retained EU Regulation 1924/2006 (as amended) and enforced by the ASA, CAP and Trading Standards. Claims made by Vitality Supplements are restricted to permitted compositional and process claims. No unauthorised health claims are made.
The ingredient role descriptors used on this page and on product labelling (Raise, Support, Activate, Protect) are compositional descriptors indicating the ingredient's role within the formula — they are not health claims and are not intended to imply any effect on human health or body function.
Do not exceed the recommended serving size. Food supplements are not a substitute for a varied and balanced diet and a healthy lifestyle. Consult a qualified healthcare professional before use if you are pregnant, breastfeeding, taking prescription medication, or have a pre-existing medical condition. Keep out of reach of children. Store below 25°C in a dry place away from direct sunlight.
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Evidence-informed. UK manufactured. Third-party tested every batch.
Shop the Range →Vitality Supplements Science Page — NAD+ Research and Quality Testing
This page covers: the science behind NAD+ and its role in cellular metabolism; ingredient information for NMN, NMNH, TMG, Pterostilbene, Apigenin and Trans-Resveratrol; the independent testing process (ISO/IEC 17025 accredited laboratory, every batch); UK GMP manufacturing; and regulatory compliance information.
All products are food supplements. Ingredient role descriptors are compositional descriptors, not health claims. Manufactured in the UK. Third-party tested every batch. Certificate of Analysis available on request.

