PQQ 20mg — direct answers
What is it? Vitality Supplements PQQ is a single-ingredient food supplement providing 20mg of PQQ (pyrroloquinoline quinone) disodium salt per 2-softgel serving. PQQ is a naturally occurring redox cofactor found in trace amounts in foods.
What form is it? The disodium salt of pyrroloquinoline quinone — the form authorised as a novel food in Great Britain and the EU, with a maximum authorised level of 20mg per day for adults. This product doses at exactly that authorised ceiling.
What is PQQ? Pyrroloquinoline quinone was identified in 1979 as a redox cofactor in bacteria. It occurs naturally in trace amounts in everyday foods such as kiwifruit, green peppers, parsley and fermented soybeans (natto), and in human breast milk.
Does it make health claims? No. No EU/UK health claims are authorised for PQQ and no NRV is established, so this product is described factually only.
How many softgels? 60 vegetarian softgels per pouch — 30 servings, a 30-day supply at two softgels daily.
How is it taken? As a food supplement, adults take 2 softgels daily with water, preferably with food. Do not exceed the stated recommended daily dose.
Who should not take it? Not for under-18s. The novel-food authorisation covers adults excluding pregnant and breastfeeding women, so it is not for use during pregnancy or breastfeeding. If on medication, consult a doctor before use.
Is it tested? It is third-party tested at an independent ISO/IEC 17025 accredited laboratory for identity, content and contaminants.
Where is it made? Manufactured in the United Kingdom to GMP standards.
Is it vegan? Yes. The softgel shell is vegetarian (modified starch, glycerol, carrageenan) with purified water; free from gluten, dairy, soy and nuts. Suitable for vegans.
Pricing and terms. Free UK delivery; 60-day money-back guarantee; subscribe and save is available on the single pouch with the option to skip, pause or cancel at any time.
Longevity Series PQQ 20mg 60 softgels · 30 servings · one month
How would you like it?
Want more than one pouch? See the multi-pack bundles →
One compound.
One exact number.
PQQ is not a blend and we don’t treat it like one. What is in the softgel is a single compound at a single stated dose — the disodium salt form, at the maximum daily level the GB/EU novel-food authorisation permits for adults. Every figure below is printed on the pouch and confirmed on the batch certificate.
How it is sourced
and softgelled.
A deliberately simple build: one compound, one form, one dose, one shell — softgelled and tested in the UK. Here is each step.
What PQQ is — factually.
A naturally occurring redox cofactor, discovered in 1979, present in trace amounts across everyday foods — described as it is, with the research linked below.
| Test | Result | Status |
|---|---|---|
| Identity (PQQ disodium salt) | Confirmed | PASS |
| PQQ content / serving | 20mg ✓ | PASS |
| Heavy metals | Below limit | PASS |
| Microbial safety | Below limit | PASS |
Independently tested before it reaches you
Testing is carried out at an independent ISO/IEC 17025-accredited laboratory: identity and PQQ content confirmed, contaminants screened. If it fails any specification, it does not ship.
- Identity confirmed as pyrroloquinoline quinone disodium salt
- PQQ content verified at 20mg per serving
- Heavy metal panel (lead, cadmium, arsenic, mercury)
- Microbial safety (total count, yeast, mould, pathogens)
Everything in the softgel — the complete breakdown.
One active compound and a four-component vegetarian shell. Nothing else — and every component listed here and on the pouch.
What is PQQ?
Pyrroloquinoline quinone is a small quinone molecule identified in 1979 as a redox cofactor in bacterial enzymes. It occurs naturally in trace amounts — micrograms rather than milligrams — in everyday foods including kiwifruit, green peppers, parsley and natto, and in human breast milk.
We use the disodium salt: the specific form assessed and authorised as a novel food in Great Britain and the EU, with a maximum authorised level of 20mg per day for adults (excluding pregnant and breastfeeding women). This product provides exactly 20mg per 2-softgel serving — the full authorised ceiling, stated on the label. No health claims are authorised for PQQ and none are made; the compound is described factually and the human research is linked further down this page.
- 20mg per 2-softgel serving — the GB/EU novel-food maximum for adults
- Disodium salt form — the form used in the published human studies
- Naturally occurring redox cofactor, present in trace amounts in foods
- Third-party tested for identity, content and contaminants
Why a vegetarian softgel?
Most softgels are gelatin — an animal product. Ours is not. The shell is built from modified starch, glycerol and carrageenan (a seaweed-derived gelling agent) with purified water, making the whole product suitable for vegans.
That is the entire ingredients list: one active compound and a four-component shell. Free from gluten, dairy, soy and nuts, as printed on the pouch.
- No gelatin — suitable for vegetarians and vegans
- Shell components named individually: modified starch, glycerol, carrageenan, purified water
- Free from gluten, dairy, soy and nuts
- No colourants, flavourings or unnecessary excipients
| Ingredient | Per serving | NRV |
|---|---|---|
| PQQ (Pyrroloquinoline Quinone Disodium Salt) | 20 mg | † |
| Vegetarian Softgel Shell (Modified Starch, Glycerol, Carrageenan), Purified Water | — | — |
Is PQQ right for you?
We would rather be honest than make a sale. Here is who this product is for and who it is not for.
- ✓You want the full 20mg authorised dose, not a 10mg half-measure
- ✓You want a single named compound with the dose on the label
- ✓You want a vegan softgel — no gelatin — that’s UK-made and batch tested
- ✓You research compounds yourself and want the primary literature linked, not paraphrased
- ✗You are pregnant or breastfeeding — the novel-food authorisation excludes this use
- ✗You take prescription medication — consult your doctor before use
- ✗You expect a promised effect — no health claims are authorised for PQQ and we make none
- ✗You are under 18
How we compare.
Specification comparison against typical UK-available PQQ products (spec-sheet analysis, 2026).
| Feature | Vitality PQQ | Typical retail brand |
|---|---|---|
| Dose per serving | ✓ Full 20mg — the authorised max | Often 10mg, or dose unstated |
| Form | ✓ Disodium salt, named | Frequently unspecified “PQQ” |
| Novel-food compliance | ✓ Within the GB/EU authorisation | ✗ Grey imports often exceed or ignore it |
| Health claims | ✓ None — described factually | Often unauthorised “mitochondria” claims |
| Delivery format | ✓ Vegetarian softgel · vegan | Often gelatin softgels or loose powder caps |
| Third-party testing | ✓ Independent · ISO 17025 | ✗ Rarely per-batch |
| Free-from panel | ✓ Gluten, dairy, soy & nut free | Varies — often undeclared |
| UK manufacturing | ✓ UK facility | Often US import |
| Money-back guarantee | ✓ 60-day satisfaction guarantee | Varies — often 14 days or none |
The protocol.
Simple and consistent.
Frequently asked questions.
What is PQQ?
+PQQ (pyrroloquinoline quinone) is a naturally occurring redox cofactor identified in 1979. It is found in trace amounts in everyday foods such as kiwifruit, green peppers, parsley and natto, and in human breast milk. This product provides 20mg of PQQ disodium salt per 2-softgel serving.
What does PQQ do?
+We make no claims about what PQQ does — no EU/UK health claims are authorised for it and no NRV is established. We describe the compound factually and link the published human research directly on this page so you can read it and draw your own conclusions.
Why 20mg?
+PQQ disodium salt is authorised as a novel food in Great Britain and the EU with a maximum level of 20mg per day for adults. We dose at exactly that authorised ceiling — the full permitted amount, no more, no less. Many products dose at 10mg; imports sometimes exceed the authorised level entirely.
What is the disodium salt form?
+The disodium salt is PQQ with two sodium ions, improving stability and solubility. It is the specific form assessed under the GB/EU novel-food authorisation and the form used in the published human studies linked on this page.
Is PQQ found in food?
+Yes, but only in trace amounts — micrograms per serving in foods such as kiwifruit, green peppers, parsley and fermented soybeans (natto). A 20mg dose is far beyond what diet supplies, which is why the supplement form exists.
How do I take it?
+As a food supplement, adults take 2 softgels daily with water, preferably with food. Do not exceed the stated recommended daily dose.
How many servings are in a pouch?
+60 softgels per pouch, 2 softgels per serving — 30 servings, a 30-day supply.
Is it vegan? What is the softgel made of?
+Yes — the softgel shell is vegetarian: modified starch, glycerol and carrageenan with purified water. No gelatin. Free from gluten, dairy, soy and nuts. Suitable for vegans.
Is it third-party tested?
+Yes. It is third-party tested at an independent ISO/IEC 17025-accredited laboratory, confirming identity and PQQ content and screening contaminants. It is also GMP certified and UK made.
Who should not take it?
+Do not use if you are under 18, pregnant or breastfeeding — the novel-food authorisation for PQQ covers adults excluding pregnancy and breastfeeding. If you take any medication or have a health condition, consult a doctor before use. Keep out of reach of children. Discontinue use and consult a doctor if adverse reactions occur.
How does the subscription work?
+Subscribe & Save sends one pouch (60 softgels, a 30-day supply) every 30 days at 15% off, with free UK delivery. You can skip, pause or cancel at any time from your account — there is no minimum term.
How should it be stored?
+Store in a cool, dry place out of direct sunlight, with the pouch resealed and kept out of reach of children. Do not use if the seal is broken.
Is it made in the UK?
+Yes. It is manufactured in the United Kingdom in a facility working to GMP standards, and it is independently third-party tested.
What is your returns and guarantee policy?
+We offer a 60-day satisfaction guarantee. Email us within 60 days of delivery for a full refund. Your statutory rights under the Consumer Rights Act 2015 apply in addition and are unaffected.
The research, linked directly.
We link the papers rather than paraphrase them. These studies concern PQQ disodium salt itself, not this product; read them and draw your own conclusions.
Dietary pyrroloquinoline quinone (PQQ) alters indicators of inflammation and mitochondrial-related metabolism in human subjects
Effect of the antioxidant supplement pyrroloquinoline quinone disodium salt (BioPQQ™) on cognitive functions
Vitality has no involvement in, and no affiliation with, the research listed above. Studies concern the compound, not this product; they are cited for transparency. Individual results vary and no outcome is implied for any individual or for this product.
Learn before you commit.
Written for people who want to understand what they’re taking.
One compound. 20mg.
The full authorised dose.
PQQ disodium salt at the GB/EU novel-food ceiling of 20mg per day — single ingredient, vegan softgel, no blend. 60 softgels. Third-party tested. UK manufactured. 60-day guarantee.

